More Mallariffic on Broadway

I guess this is an even trade between Mall Stores on the Upper West Side. The Northeast corner of 83rd Street and Broadway, formerly GapKids, is going to become Chicos. I never heard of Chicos either, but it turns out they have hundreds of stores at malls throughout the United States. They are traded on the New York Stock Exchange, no less. They also opened a store on 3rd Avenue at 75th Street. I'm no expert, but looking through their website, I think they sell moderately priced woman's clothing. I guess they'll compete against Talbott's.